Case Studies

The work speaks.

Real results from real brands. Every number verified, every outcome documented.

Q4 / BFCM 2025·Single Campaign Structures·600+ Hours Utilizing Andromeda Update

Precision at Scale

Our streamlined structure enables efficient spend at significant scale. One campaign. Maximum signal. No wasted budget on fragmented setups that confuse the algorithm.

$0M

Revenue Generated

0.0x

Overall ROAS

$0.0M

Ad Spend Managed

0+

Hours on Andromeda

Client Case Studies

Detailed breakdowns.

S-Force
Luxury Watches

S-Force

Q4 / BFCM 2025 · Nov 14 - Dec 9

The Challenge

Needed to validate Meta as a profitable, scalable channel during the highest-stakes season of the year with a fixed-scope sprint.

Our Solution

Deployed single campaign structures optimized for Andromeda, with creative-driven targeting and aggressive BFCM scaling strategy.

$49.5K

Ad Spend

2.0x

Meta ROAS

900

Purchases

$181K

Total Revenue

53% of orders from Paid Social55% of revenue from Paid Social+25% AOV vs prior period
Ion Bottles
Health & Wellness

Ion Bottles

Ongoing Partnership · BFCM 2024

The Challenge

Needed to drive significant revenue in a competitive health & wellness market while maintaining strong ROAS, with a particular focus on maximizing BFCM performance on a lean budget.

Our Solution

Implemented strategic campaign structures with aggressive BFCM scaling, optimized creative for the wellness audience, and maintained efficiency through precise budget allocation across funnel stages.

$964K

Total Sales

3.23x

Overall ROAS

4.87x

BFCM ROAS

$137

AOV

BFCM sales increase of 197.18%$330K in ad spend with strong efficiencyBFCM orders increased 193.75%BFCM ROAS improvement of 115.49%Strategic turnaround for sustained growthAverage order value increased to $137
Lowfeld Soul Food
Food & Beverage

Lowfeld Soul Food

Lifetime Partnership

The Challenge

South African biltong brand competing in a growing US market needed to scale efficiently while improving on-site conversion rates that lagged behind industry benchmarks.

Our Solution

Implemented full-funnel Meta strategy with retargeting excellence, CRO improvements on checkout flow, and creative testing focused on lifestyle imagery and static carousels.

28.3x

Retargeting ROAS

+39%

Checkout CVR Lift

+602%

FB Attribution

+1,600%

IG Attribution

Retargeting campaigns delivered 28.3x ROASStatic carousels with lifestyle imagery resonated bestWebsite CRO increased checkout conversion by 39%Full-funnel approach maximized overall performanceMulti-channel attribution improved across Google, email, and socialComprehensive funnel optimization improved add-to-cart and checkout rates

"I can see the improvement already.. so far we have eclipsed our second highest amount in the last 12 months. Just with the stuff that you guys have been doing for us. I'm following the views on Facebook very closely, and I see it is up a lot. I'm very excited."

Lowfeld Soul FoodClient
Bootsnakes
DTC Apparel & Accessories

Bootsnakes

6 Months · Oct 2023 - Jul 2024

The Challenge

Had no Meta advertising strategy in place and no creative built for performance. As a unique product solving the problem of bunched-up jeans and boot bulge, they needed to educate their market while driving sales with zero paid social presence.

Our Solution

Built a comprehensive Meta funnel strategy including TOF, MOF, and BOF campaigns. Developed performance-optimized ad creative including carousels, UGC content, and dynamic retargeting with structured budget allocation.

$603K

Meta Revenue

2.55x

Blended ROAS

11,606

Purchases

$236K

Ad Spend

Meta became #1 driver of attributable revenue outside GoogleAd strategy accounted for ~18% of all salesFacebook attribution increased by 2,435%Instagram attribution grew by 408%Best campaign ROAS hit 3.90xMost efficient purchases driven at under $12 cost per resultTotal Shopify sales grew 22.6% to $1.8MWebsite sessions increased 35.2% to 832KConversion rate improved 44% to 3.74%

"I say this in all seriousness.. do not miss the chance to grow your business with DTC Paid Ads. They have shown me a higher potential in my company and helped me grow abundantly. If you're just starting out and scared to make the leap, I've been there. But rest assured, if your experience is anything like mine, you'll only look back and wonder why you didn't use their services sooner..."

Jed WyattFounder & CEO, Bootsnakes.com
Health & Supplements

Vedge Nutrition

8 Months

The Challenge

Needed to scale Facebook & Instagram paid media while boosting subscription revenue and driving sustainable growth. Existing funnel wasn't optimized for the subscription model that drives recurring revenue in the nutrition space.

Our Solution

Implemented subscription-first funnel optimization, audience targeting and creative testing for subscription products, and CRO tweaks on product and checkout pages to reduce friction and increase subscription conversion rates.

$1.94M

Gross Sales

2.73x

Overall ROAS

$1.7M

Total Sales

65.15%

Returning Rate

Subscription revenue grew 56% to $700K+Subscription conversion rate improved 50% to 18%Customer acquisition cost reduced by 32% to $32Average order value increased 33% to $89Customer lifetime value grew 50% to $234Monthly recurring revenue up 56% to $117KTotal online sales grew 211% to $1.7M25,656 orders fulfilled with 25,822 shipped

"I want to give a huge shout out to Dean and his team. I've worked with a ton of agencies, more than I can count, and no one can run the ads the way we were doing them. Dean was the only team that took our account and actually made it more efficient, increasing our ROAS, lowering our cost per acquisition. When it comes to e-commerce, Facebook ads, lead generation, Dean and his team are absolutely incredible. I highly, highly recommend them because they know what they're doing."

Steve HunterFounder, Vedge Nutrition
Home Security

Flip Lok

Jan 2023 - Aug 2024

The Challenge

Needed to launch their first-ever direct-to-consumer online store with no prior experience running ads. Required a comprehensive strategy from zero to build their entire online presence and customer acquisition engine.

Our Solution

Developed a comprehensive DTC strategy from scratch, including building their online presence, implementing targeted Meta campaigns, and optimizing the full customer journey from awareness to purchase.

$809K

Total Sales

3.0x

Average ROAS

8,159

Total Orders

548K

Sessions

Total sales grew 3,300% from zeroOnline store sessions up 1,400%Conversion rate improved 86% to 1.09%Average order value reached $95.11 (+7%)Added to cart rate improved 27% to 3.87%Reached checkout rate improved 83% to 2.18%Generated over $800,000 in new store sales
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