The Person Behind the Work

Meet the Founder

Dean La Grange

Dean La Grange — Founder, DTC Paid Ads

Dean La Grange

14 years building and managing Meta ad campaigns for DTC brands. I've worked across the full spectrum — from mom-and-pop startups to enterprise corporations, with partnerships spanning Shopify, Visa, Amex, UPS, and more.

My first retainer was $400/month, managing $1,200 total on Facebook ads. Today, I spend $5,800+ every hour on Meta. The principles haven't changed: results over ego, clarity over complexity.

Streamlined structure: One campaign. Maximum signal. No wasted budget. I run a boutique practice — fewer clients means deeper attention. No noise. No churn. No junior handoffs.

"When you work with me, you get me. That's the whole point."

Principles

What I believe in.

01

Transparency

You'll always know what's happening with your ads and why.

02

Direct Communication

No account managers. You work with me.

03

Long-term Thinking

I build for sustainable growth, not quick wins that fade.

Leaders Who Inspire Me
Dave Ramsey

"Instead of just purchasing an ad campaign, target test and measure. Give an ad a small try. If the response is enough to pay for the ad, make it larger."

Dave RamseyAuthor, Financial Expert
Dan Martell

"There are only 4 ways to leverage: Code, Content, Capital, and Collaboration. If you understand those four and study them and indoctrinate yourself in them, you'll be unstoppable."

Dan MartellEntrepreneur, Author

4 Ways to Leverage

The principles that guide how I build systems, create content, and scale impact beyond my own time.

Code

If you know how to use code, a little bit of effort creates automation, process, things you never have to do again.

Content

It takes me 30 minutes to create a video. A million people can see that video and it takes nothing from you.

Capital

If you have a problem that can be solved with money, you don't have a problem.

Collaboration

Bring people along for the journey. If you understand those four and study them and indoctrinate yourself in them, you'll be unstoppable.

Apply

Ads Management

I review each application personally. If it's not a fit, I'll tell you quickly. No endless email chains.

Book a Call
Consulting

$750/hour

Limited, waitlist-based.

For founders and marketing leaders who have a specific challenge they want to work through. Book a call and we'll discuss how I can help.

Apply to Join Waitlist